We are all aware of the response that when a digital or Internet service is free, you are the product. It is most probably an adaption of a 1970s quote from the TV/media industry. Free to Air TV, which is advertising supported, means you watch programmes for free in exchange for also watching adverts for … Continue reading Why Data Portability will change the Facebook model
I've read two fascinating articles recently unpicking just how much personal data about each of us is bought and sold without our consent. The UK's Financial Times carried a great piece on the 'privacy deathstars' - super data brokers such as Oracle, Nielsen and Salesforce, as well as lesser-known brands. As the article, which also … Continue reading What will rein in the activities of the personal data brokers?
A recent rallying cry for a US equivalent of the EU's GDPR privacy law by Apple CEO Tim Cook is a radical move from the head of one of the world's biggest tech giants. In the speech, to the European Parliament, he made clear that Apple sees the GDPR as a fundamental technology building block, … Continue reading Is Tim Cook’s call for a US GDPR Apple’s watershed moment on privacy?
From GDPR to Facebook and the Cambridge Analytica scandal, 2018 was a year where personal data privacy was pushed front and centre of the public consciousness and debate as never before. So the big question now is how will events in 2019 take on and develop this? Here are our predictions for the next 12 months: … Continue reading Personal data and privacy predictions for 2019
It's traditional at this time of the year to look back over the past 12 months - and what a stunning year it has been! From some very successful partnerships Down Under, through multiple awards and international hackathons, here are our highlights of 2018: January - A great way to start the year: digi.me launched … Continue reading A fantastic year in review: awards, hackathon wins and the evolution of our amazing apps!
The story of talent mapping: how we designed and structured our team to meet the particular challenges we faced. So, let's begin at the beginning: Challenge number 1: We needed something special, to build something that had never been done before. We needed to innovate, in our structure as well as product So we got … Continue reading How we designed and built the digi.me tech team
Trust is one of the most contentious and debated words, alongside privacy and identity, when talking about data and the digital economy. The purpose of this thought piece is to present a concept which presents itself when the user has access to their own data. An assumption, ahead of thinking about trust propositions, relates to … Continue reading How can brands restore user trust?